Ad-hoc Project Management
No matter what meetings & events growth initiative could be, MICE Logic can create a structured and customized project plan to support the needs of your company and organize all the necessary steps for you to make it happen.
Our expertise in agile project management goes from project initiation and planning, outlining scope, monitoring quality, managing risk and measuring performance to project implementation. We manage complex projects to bring the expected results.
MICE Digital Sales Strategy
Online distribution and sourcing are constantly evolving and your sales channel strategy must evolve as well. Assess channel performance and positioning your hotel or venue wisely should be a priority.
MICE Logic helps companies set comprehensive and customized multi-channel strategies that unlock the full potential of business and improve sales and digital performance for growth acceleration by increasing demand and conversion.
MICE Revenue Strategy
Is your company maximizing all potential revenue in rooms and meeting spaces? Is it considering all revenue streams? Is the pricing strategy up-to-date with the current market?
MICE Logic consultancy can guide your organization to implement the revenue management strategies that better suits your business with a total revenue management approach that will increase your profit, improve your pricing strategy, introduce and propose a new market development and/or penetration and segmentation when needed.
Value Proposition & Customer Journey Definition
Our consulting solution, for creating the most satisfactory customer journey and defining the best value proposition, combines our deep knowledge of MICE business with the current customers changing needs and a driven technological perspective that enables the discovery and development of better customer-centric experiences.
At MICE Logic we define these journeys as a holistic sum of experiences that clients go through when interacting with a hotel or a venue. We build a custom-made value proposition that embodies the brand promise made to your customers, to be present at all touchpoints and across all channels.
Benchmark
MICE Logic performs a thorough external comparison which gives hotels and venues a powerful snapshot and insights on how you compare with others and what is your position in the market. Identifying opportunities for improvement to build the foundation of a high-performance strategy is crucial and necessary for growth potential in key business areas.
Systems & Data Management
Technology has strongly impacted the hospitality industry and MICE business transformation is an important part of this technological change. We guide and advise hotels and venues, from the meetings & events business point of view, on the most suitable technology for their business, creating the requirements needed for systems or platforms implementation in an effort to make work more efficient.
We assess your current business intelligence capability and set data management solutions needed to maximize data insights and improve business owner´s decision making.
Streamlined Processes
We help hotels and venues streamline and redefine their processes to respond to shifts in efficiency, new market demand as well as implementing new automated processes for scalable and fast response to client´s requests, planning and execution.
MICE Logic identifies potential improvement areas and concrete ways to achieve them, such as standardized processes and operating manuals to support them.
Team Training & Development
MICE Logic helps hotels and venues to maximize the effectiveness of their sales force and translate their sales programs and strategies into practice across the different teams involved in the organization.
Boost sales or create team´s awareness, we train and guide your team in utilizing new tools and corporate program implementations, train-the-trainer capabilities or any training needs your company may require.
