MICE Consulting Initiatives
Project Management
Ad-hoc and growth-oriented project planning and implementation.
Digital Sales Strategy
Customized MICE online strategy to improve demand and conversion.
Revenue Strategy
Total revenue management applied to your hotel or venue for better results.
Value Proposition
Customer journey design & value proposition definition for unique experiences.
Benchmark
Understand your value compare to others to build a competitive strategy.
Systems & Data Management
Data management and MICE tools implementation to ignite your business.
Processes Redefinition
Streamline and automate your processes to gain efficiency.
Team Development
Training and guiding your team for an outstanding performance.
The Trace of the Meetings & Events Experience
About The Founder
I had the opportunity to work for many years and at different stages of life with Samantha, her restless character, her working capacity and strategic vision make her always lead innovative projects for our MICE industry. Without a doubt any new challenge or project in her hands will be an opportunity for many.
Samantha is a team player whose level of excellence, professionalism and commitment is well above average. It is worth mentioning her relentless search to improve the customer journey experience for the Meeting & Event´s client.
Samantha is simply an extraordinary professional and human being, the kind of person you want to work with. Key qualities of her work are: superior commitment, reliability, and quality. Which combined with her wide expertise and network at the service of the business, make her the go-to person.
I had the pleasure to work with Samantha, from a provider point of view, on several projects in different occasions during the last fifteen years and I was always impressed by her commitment and energy in bringing to the table the best strategy and methodology to get to the final result. Her knowledge and experience of the hospitality industry is incredibly extensive and she was always able to offer high value insights whenever we shared a project in a client/provider partnership.
I worked with Samantha in the MICE segmentation for nine years – she in Europe and myself in Americas. Global synergies and corporate philosophy were key to our success and she implemented alignment of our goals to the corporate mission statement.
Samantha is a strategic thinker and design specialist in the MICE segment having experience in multiple companies and brands. Her goal-oriented result driven approach guided multiple teams through complex market challenges to desired outcomes. She was respected as a proactive team leader and mentor.
Having worked with Samantha for many years in different roles, I can simply describe her as a passionate, committed, tenacious, creative and – of course- experienced MICE digital sales professional. And a wonderful human being.
